Industry Update
Press Release14 October 2020

Kalibri Industry Health Dashboard Updated - 10/13/20

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Kalibri Labs
  • After an initial decline coming off the summer months total U.S. Hotel Demand looks to be flattening out week:week in both ADR and Occupancy.
  • Transient rate categories, represented by Rack/BAR, OTA and Promotion + Loyalty Member Rate, continue to be the main drivers of demand. Group and Corporate continue to remain flat.
  • The overall trend of Airline Tickets - Net Purchased for the Total U.S. and most major markets continues to be positive relative to Q1/Q2 2020, however week:week performance by market remains inconsistent.
  • Hotel Closures continue to remain relatively flat week:week.

Go to Industry Health Dashboard

About Kalibri Labs

Kalibri Labs evaluates and predicts revenue performance using its proprietary algorithms to generate the Optimal Business Mix for individual hotels, revealing the most promising opportunities to pursue along with specific direction on how to find and convert them. The HummingbirdPXM revenue strategy and benchmarking platform also includes the industry's most robust profiles for travel agent and OTA production. The Kalibri Labs database, updated weekly, is comprised of ADR, room revenue, room nights and acquisition costs from over 8 billion guest stays from almost 35,000 hotels dating back more than 5 years to give an expansive view of the U.S. hotel industry. Real estate developers, brokers, lenders, consultants, and others involved in hotel transactions use Kalibri Labs data to improve underwriting with a more granular view of benchmarks and trendlines for individual hotels, and almost 1000 markets and sub-markets for the U.S. These tools are enhanced with COVID-19 analysis to assist in modeling the future recovery curves.

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