Industry Update
Press Release18 November 2020

Aimbridge Hospitality Adds voco™ - The Franklin New York to Portfolio

The third-party global management company assumed management of the storied New York City hotel

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Aimbridge Hospitality

Aimbridge Hospitality, the leading, global, third-party hotel management company, announces it has been selected to manage vocoTM - The Franklin New York. voco is the newest upscale brand launched by IHG Hotels & Resorts, and the property's opening is the brand's first in the United States.

Centrally located on New York City's Upper East Side, voco - The Franklin New York is walking distance to top destinations, including Museum Mile, Central Park, and the Madison Avenue shops. The 50-room property, originally built in 1930, has seen an extensive renovation of $3 million, or $60,000 per key, investment from its ownership, Andrew and Stephen "Chip" Weiss Jr. of Flintlock Construction and Andrew Kaplan. An additional $1 million is being spent on a destination restaurant's buildout to open next year.

Andrew Weiss said, "It has been our privilege to restore and enhance this historic property. The hotel has been reimagined as a modern classic." Chip Weiss added, "The renovation is an artful blend of restoration and original modern touches and state of the art electronics in the rooms. Our goal was to create an international-class hotel grounded in its local neighborhood."

The voco™ brand was launched in 2018 and has grown to 15 ho tels currently open in Europe, Middle East, Asia, and Africa, with 23 additional properties in the global pipeline. The brand combines reliability and comfort with the charm and playfulness of a boutique hotel to create a completely unique experience. The name voco has Latin origins and means 'to invite' and 'call together,' - a perfect representation of the brand's effortless, friendly vibes. Every guest will experience voco's signature 'come on in' welcome, a swift check-in process, a regionally inspired welcome treat, and dedicated voco hosts to serve as local experts during their stay.


"Aimbridge Hospitality is very pleased to be partnering with IHG to bring The Franklin back into the fold as a member of the vibrant Upper East Side community," Mike Deitemeyer, Global President of Aimbridge Hospitality, said. "We are also looking forward to using our deep experience across all hospitality verticals to usher in a new era with the voco™ brand."

W hile at IHG hotels, guests and hotel staff can have peace of mind with IHG's enhanced Way of Clean using new, science-led protocols and service measures in partnership with industry-leading experts Cleveland Clinic, Ecolab , and Diversey. The IHG Clean Promise that if a room doesn't meet our high standards, we'll make it right gives guests greater confidence.

For more information on The Franklin Hotel or to book a stay, visit www.franklinhotel.com. For property photos, please click here

Related Brand

voco hotels

Drawing on our years of experience in delivering True Hospitality, voco Hotels, gives people a different choice. Hotels that are reliable enough to depend on, but different enough to be fun. Our new family of hotels are connected by their individual characters, that make memorable travel dependable.
brand information
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Canopy by Hilton
Comfort
Country Inn & Suites® by Radisson
Courtyard
Delta
donotuse
DoubleTree by Hilton
Embassy Suites by Hilton
Extended Stay America
Fairfield Inn & Suites®
Four Points by Sheraton
Hampton by Hilton
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Holiday Inn
Home2 Suites
Homewood Suites
Hyatt
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Hyatt Place
Hyatt Regency
La Quinta by Wyndham
Marriott
Microtel
Radisson
Ramada by Wyndham
Renaissance
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SpringHill Suites
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Wyndham

Aimbridge Hospitality

Aimbridge Hospitality is a leading, multinational hospitality company offering best in class hotel management services across a broad spectrum of franchised branded full and select service properties, luxury hotels, destination resorts, convention centers, and lifestyle hotels. Aimbridge's premium portfolio, inclusive of pipeline, represents over 1,550 properties in 49 states and 22 countries, with 70 lodging brands under management. As the world's largest third-party operator, Aimbridge is dedicated to its mission to be the best hospitality operator by leveraging its scale to add value for owners and opportunities for associates. Aligned with a concentrated focus, agility, and expertise for each vertical, or hotel product category, Aimbridge drives market success for hotels and optimizes investment returns for owners. Aimbridge Hospitality is based in Plano, Texas, with additional corporate offices in Atlanta, Calgary, Fargo, Puerto Rico, Toronto, and Washington D.C. Evolution Hospitality, Aimbridge's Lifestyle Division, is based in San Clemente, Calif. Aimbridge's International Division, Interstate Hotels & Resorts, has supporting offices across Europe in Amsterdam, Birmingham, Glasgow, and Moscow.

For more information on Aimbridge Hospitality, please visit www.aimbridgehospitality.com and connect with Aimbridge on LinkedIn.

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