Industry Update
Press Release 5 March 2021

Horwath HTL Market Report: US Lodging Market Update: Oct 2020

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Horwath HTL

In the October edition of the Lodging Market Overview by Horwath HTL Atlanta, signs of gradual increases in weekly room night demand and weekly room nights available show that the lodging market is on a cautious trajectory to 2019 levels.

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The upper priced lodging segments continue to see the worst of the declines in performance as travellers seek out discounts.

Continued growth in Total Traveler Throughput (TTT) for October and the part of November show that although most travellers choose to drive to domestic destinations, more and more are choosing to fly.

Overall, we are cautiously optimistic about a steady recovery in the hospitality sector.

About Horwath HTL

Horwath HTL is the world"s largest hospitality consulting brand with 45 offices across the world providing expert local knowledge. Since 1915 we have been providing impartial, specialist advice to our clients and are recognized as the founders of the Uniform System of Accounts which subsequently has become the industry standard for hospitality accounting. We focus one hundred percent on hotels, tourism and leisure consulting and have successfully completed over 16,000 projects.  If you have any questions, please contact James Chappell, Global Business Director at [email protected].

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Stephanie Henley
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