Industry Update
External Article 9 April 2021

IBM report: Four things that will never be the same post-pandemic

A new report reveals surprising trends to expect even after the majority of the world receives the COVID-19 vaccine.

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Tech Republic

After more than a year of quarantines and social distancing, the world is on the verge of opening back up since hundreds of millions of people around the globe have received a COVID-19 vaccine. IBM's Institute for Business Value polled more than 15,000 adults worldwide in February to gather opinions on everything from the workplace of the future, social trends, shopping and travel in a post-vaccine world. 

The report, "An Injection of Hope: Life After the COVID-19 Vaccine," was released on Thursday, and noted that 68% of people are confident in the effectiveness and safety of the vaccine, while 32% are not. Overall, 63% of respondents said that 71-80% of the population will need to be vaccinated before they feel comfortable resuming their pre-pandemic lifestyles. The report found, "Overall, vaccine reluctance and uncertainty is higher among respondents in suburban and rural areas than urban areas. More people in higher income brackets and with higher educational levels intend to receive the vaccine once eligible."

People are thinking about how they want to work, socialize, travel and shop once they are vaccinated. The IBM IBV report dives into each of these topics to determine what the future will likely bring, and the findings are that while the world will be in a new normal, it will never be the same as it was pre-pandemic.

Read the full article at Tech Republic

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