MAPP: Updated Christmas Data and New Year’s Prediction
The holiday season is upon us, and many travelers are hoping to make up for lost time from 2020 by traveling to visit friends and family or escaping the cold to a winter getaway.
AAA reported that more than 109 million people – a 34% increase from 2020 – were planning on traveling 50 miles or more between Dec. 23 and Jan. 2, despite rising COVID-19 infection rates due to the Omicron variant.
New data (as of 12/27) from the MAPP Report, from myDigitalOffice, echoes these new travel trends.
Christmas occupancy landed just shy of 45%, which was up 15% from last year. In 2021, business on the books for Christmas surpassed 2020 actuals around three weeks before the holiday weekend.
myDigitalOffice is also tracking actual business on the books for the upcoming New Year’s Day holiday. NYE weekend has continued to climb week over week. One week out from the holiday, hotels are already showing north of 45% occupancy, nearly 70% higher than same time last year.
Although there are some lingering concerns around the travel landscape, our data emphasizes that the hospitality industry is resilient, persistent, and determined. We hope everyone has a safe and happy New Year.
About Otelier
Otelier serves more than 10,000 hotels across the globe by empowering companies with the data and efficiencies they need to get back to delivering exceptional hospitality. We enable hoteliers to run world-class operations by automating back-office tasks, improving budget and forecast accuracy, and gaining real-time insights into property and portfolio performance. Otelier launched in 2024 after the consolidation of several best-in-class business intelligence and back-office automation solutions by private equity firm Cove Hill Partners. The company now employs more than 300 team members with remote offices in North America and Asia Pacific. Learn more about the hospitality software behind every great host at otelier.io
Stacy Silver, ISHC
Silver Hospitality Group LLC
