In this article we take a brief look at the investment potential of the Syrian tourism market with special emphasis on Damascus as hoteliers and investors gear up to enter Damascus and other Syrian cities in search of new opportunities.

For decades, ‘Promise’ and ‘Potential’ have been bywords for the tourism investment market in Syria; however, the political circumstances and strong government regulations kept investors at bay. Finally, a strong urge from the government to diversify the economy (moving away from its reliance on the depleting oil reserves), provide employment to the growing population, and build public infrastructure resulted in reforms in the key economic sectors.

About HVS

HVS is the world's leading consulting and valuation services organization focused on the hotel, restaurant, shared ownership, gaming, and leisure industries. Established in 1980, the company performs more than 4,500 assignments per year for virtually every major industry participant. HVS principals are regarded as the leading professionals in their respective regions of the globe. Through a worldwide network of over 50 offices staffed by 300 experienced industry professionals, HVS provides an unparalleled range of complementary services for the hospitality industry. For further information regarding our expertise and specifics about our services, please visit www.hvs.com.

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