It’s time, says Stephen Farrant, head of the UK- based International Tourism Partnership, for the hospitality industry to re-think, reformulate and re-energize the message we send the world about our sustainability efforts. In the future, we must move away from our current “compliance mentality” and argue why more risk-taking and innovation are justified.

The full e-book, about 124 pages in length, is available at www.hotel-yearbook.com.