Regenerative Hospitality: Sustainability, Experiences and Well-Being
By Willy Legrand, Professor of Hospitality Management at the IU International University of Applied Sciences, Germany
How do we reinvent the hospitality industry that has been shaken to its core?
Prof. Dr. Willy Legrand is a Professor of Hospitality Management at the IUBH International University of Applied Sciences. Over the past 15 years, he has established over two dozen undergraduate and graduate courses on sustainable development in tourism and hospitality management in Germany but also as a visiting professor at universities around the world. Prof. Dr. Legrand is the lead author of Sustainability in the Hospitality Industry: Principles of Sustainable Operations. His latest textbook, Social Entrepreneurship in the Hospitality Industry: Principles and Strategies for Change is a timely addition tackling the many challenges facing the industry in the coming decade. He is also the Guest Chief Editor of the Hotel Yearbook Sustainable Hospitality 2018 and 2020 Special Editions. He chairs the Hospitality Net World Panel on Sustainability in Hospitality. The aim is to get sustainability anchored more than ever into the hospitality conversation and decision- making. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx