World Panel
Viewpoint13 August 2020

We’re out of the rut. Now what?

Revenue Optimization

— 11 experts shared their view

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This viewpoint was created by
Scott Dahl, Program Director, Master’s Degree in Hospitality Strategy and Digital Transformation at Les Roches Global Hospitality Education
Patrick Landman
CEO & Founder at Xotels

I published an article on Hospitality Net this week. The role of the Revenue Manager has to become much commercial. A deal maker for promotions, flash, tour operators, wholesalers, etc. Revenue Managers need to change the mindset from filtering demand to generating demand. See here for the full story: https://www.hospitalitynet.org/opinion/4100033.html.

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