US hotel performance for November 2011
Among the Top 25 Markets, Nashville, Tennessee, experienced the largest occupancy increase, rising 16.1 percent to 60.0 percent, followed by Detroit, Michigan (+13.5 percent to 60.3 percent), and Houston, Texas (+10.9 percent to 60.7 percent). New Orleans, Louisiana, fell 10.6 percent in occupancy to 59.5 percent, posting the only double-digit decrease in that metric.
San Francisco/San Mateo, California, increased 19.5 percent in ADR to US$158.42, reporting the largest increase in that metric. Three other markets achieved double-digit ADR increases: Oahu Island, Hawaii (+14.4 percent to US$173.67); Miami-Hialeah, Florida (+13.6 percent to US$151.10); and Philadelphia, Pennsylvania-New Jersey (+10.2 percent to US$121.50). Atlanta, Georgia, fell 4.1 percent in ADR to US$81.51, reporting the largest decrease in that metric, followed by Denver, Colorado, with a 3.0-percent decrease to US$96.08.
San Francisco/San Mateo also posted the largest RevPAR increase, up 31.4 percent to US$118.78, followed by Nashville (+22.9 percent to US$55.83) and Miami-Hialeah (+22.4 percent to US$118.58). New Orleans reported the largest RevPAR decrease, falling 12.4 percent to US$73.14, followed by Denver with a 7.0-percent decrease to US$53.12.
Rachael Spann Urie
Director, Public Relations
Phone: +1 (615) 824-8664 ext. 3305
STR provides clients from multiple market sectors with premium, global data benchmarking, analytics and marketplace insights. Founded in 1985, STR maintains a presence in 16 countries with a corporate North American headquarters in Hendersonville, Tennessee, and an international headquarters in London, England. For more information, please visit str.com.