Source: Horwath

Drawing on our diverse experience and research capabilities, Horwath HTL publishes a variety of studies that assist in analyzing today's dynamic hotel and tourism markets. Published on an annual basis, these studies survey the overall financial and operational performance for hotel markets in key countries around the world, including Australia and New Zealand.

Conducted in cooperation with local tourism organizations and hotel associations, the surveys enjoy a high participation rate from properties of varying sizes, brands, and quality level. Data is collected, compiled, analyzed, and presented by relevant and meaningful industry standards of comparison, including segmented categories based on achieved average daily room rate, hotel room count and location.

Key sections in the study include:

  • Detailed departmental revenue, expenses and profitability ratios by rate, size, and location categories.
  • Key marketing statistics, including market mix guest profiles, and reservation/sales sources.
  • Other information pertinent to individual destination markets, such as labor cost/productivity and food and beverage operation statistics.

Based on the Uniform System of Accounts for the Lodging Industry, Horwath HTL Hotel Industry Survey of Operations not only tracks the operating and financial characteristics of specific hotel markets, but also sets consistent standards for benchmarking as a management tool for measuring and improving individual property performances by providing an invaluable source of industry information that would otherwise be difficult to obtain.

Download the PDF here.

About Horwath HTL

Horwath HTL is focused one hundred percent on hospitality, tourism, and leisure consulting. Our services cover every aspect of hotel real estate investment, tourism, and leisure development. Our clients choose Horwath HTL because we have earned a reputation for impartial advice that will often mean the difference between failure and success. Each client project is unique, and they rely on us to utilize the experience we have gained throughout our 100-year history to assist them in achieving their goals. Being a global firm with 52 offices in 40 countries, we have successfully carried out over 40,000 assignments for both public and private clients. As part of the Crowe Global network, a top-ten accounting, and financial services network, Horwath HTL is the number one choice for companies and financial institutions looking to invest and develop in the industry.

For more information, please visit www.horwathhtl.com.

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