PwC Hospitality Directions US: November 2017
Demand is anticipated to continue to outpace supply in 2018, albeit barely, resulting in the highest occupancy level since 1981, at 65.9 percent.
Nine months into the new administration, the US lodging industry and broader economy appear to have shrugged off worries of any initial disruption to the economy. Though initial expectations of broad-based economic stimulus, regulatory reform, and tax policy reform have been significantly tempered, underlying macroeconomic conditions, such as consumer spending and employment remain solid.