Horwath HTL Industry Report: Wellness-themed vs Wellness Hospitality
With the rise of the global wellness industry, many hospitality companies increasingly incorporate various elements of wellness into their product and service offering. The reality is that merely highlighting healthy features or amenities is 'well-washing' and confuses developers and consumers alike.
Horwath HTL Health & Wellness clarifies some of the key industry terms and outline characteristics of wellness-themed hospitality solutions versus true wellness developments.
About Horwath HTL
Horwath HTL is the world"s largest hospitality consulting brand with 45 offices across the world providing expert local knowledge. Since 1915 we have been providing impartial, specialist advice to our clients and are recognized as the founders of the Uniform System of Accounts which subsequently has become the industry standard for hospitality accounting. We focus one hundred percent on hotels, tourism and leisure consulting and have successfully completed over 16,000 projects. If you have any questions, please contact James Chappell, Global Business Director at firstname.lastname@example.org