HSC"s Intelligent Monetization Platform (IMP) is a powerful solution that collects and co-relates data from multiple sources to provide Brick-and-Mortar retailers with meaningful insights that enables them to understand customers" behavior inside the stores.

It focuses on delivering measurable outcomes that retailers care about and helps them fuse multiple customer data points, such as demographics, purchase behavior, in-store journey analytics & a variety of relevant attributes, and correlate these massive volumes of data to identify the key trends over a period.

HSC"s IMP provides retailers with monetization opportunities through personalized in-store customer engagement through contextual and location-aware reach outs. The system also empowers the retailers by predicting parameters to manage their resources well in advance.

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