Summit Series
How to build your pricing strategy in today's reality
Thu, Sep 8, 2022 – 17h00 (CEST)·Register now
While previously we have relied primarily on historical data, the pandemic has shown us that we need to look forward and change the way we work and how we price guest rooms and other products. Which are the considerations hoteliers need to follow in this transformed reality? The Revenuemanager Summit Series are co-produced in collaboration with FunnelTV The Traveltech Channel.
Leveraging Social Media in Digital Marketing
Wed, Sep 14, 2022 – 09h00 (CEST)·Register now
The ever-changing social media landscape can be an overwhelming realm to dive into. However, as search engines continue make changes to their algorithm to make search more social and personal, it is critical for hotels to not only have presence in these channels, but be active and engaging as well. This Summit Series episode dives deep into the current do's and dont's for hotels.
Today's guests expect a frictionless, tailor-made experience. How does technology help?
Wed, Sep 21, 2022 – 17h00 (CEST)·Register now
Although automation is implemented in other industries, it's still young in hospitality, and hotels struggle to grasp the opportunities it offers.
Beating OTAs - boosting conversion in 2022
Wed, Sep 21, 2022 – 17h00 (CEST)·Register now
The major OTAs spend more on marketing than the entire hotel industry combined. Should hoteliers resignate and finally outsource their entire distribution to third parties or are there actually things that work which will allow hotels to win back market share and get those direct bookings? The Revenuemanager Summit Series are co-produced in collaboration with FunnelTV The Traveltech Channel.
Beyond pricing - the journey to profitability
Thu, Oct 6, 2022 – 17h00 (CEST)·Register now
The crisis during the early days of this milennium led to the rise of RevPAR as THE industry metric to follow. But voices of criticism haven't been only loud since the pandemic as the top line focused RevPAR is no longer the lighthouse which guides our every decision. But where to look for guidance moving forward? The Revenuemanager Summit Series are co-produced in collaboration with FunnelTV The Traveltech Channel.
Loyalty Progams: A waste of time, effort and energy?
Wed, Oct 19, 2022 – 09h00 (CEST)·Register now
Although widely used in the hotel sector, for anyone except the largest players there is little evidence that loyalty programs have very much of a positive effect. Exploring the latest development in the area, these sessions deconstruct hotel loyalty programs, highlighting the benefits and identifying the key success factors of operating a frequency/rewards or loyalty program for your guests.
Upselling and Attribute-Based-Selling. How will PMS adapt?
Wed, Oct 26, 2022 – 17h00 (CEST)·Register now
Up until now, ABS systems in hospitality have been surfaced only sporadically, but, thanks to the contributions of associations such as OpenTravel Alliance and HEDNA, it will likely not be too long before mainstream adoption.
Revenue Management meets Customer Service
Thu, Nov 3, 2022 – 17h00 (CET)·Register now
The old stereotype of revenue managers being nerds, hiding away in their offices behind spreadsheets is long overhauled. Todays revenue managers need to look far beyond the traditional scope of revenue management to ensure the success of their hotel. By utilizing guest data they are able to not only improve the level of service but also boost revenue. The Revenuemanager Summit Series are co-produced in collaboration with FunnelTV The Traveltech Channel.
Hotel Giants & Enterprise PMS: What's next?
Thu, Nov 17, 2022 – 17h00 (CET)·Register now
Historically, most of the big hotel brands/groups have opted to build their stack on top of legacy PMS platforms. These platforms provided a 'safe' solution for consistent deployment on a global basis. A certain number of brands opted to develop their own in-house solutions (i.e. Hilton OnQ) or decided to partner with major tech players (Amadeus/IHG). However, given the evolving possibilities of building the next-gen tech stack around CRM, combined with API enhanced connectivity, hotel groups are re-thinking their strategies toward a PMS agnostic approach. What can we learn from this new approach?
Metasearch: The antidote to OTA dependence for hotels?
Wed, Nov 23, 2022 – 09h00 (CET)·Register now
As it finally gains popularity, metasearch is being touted as a more hotel friendly and cost-effective alternative to OTA distribution. Exploring the key success factors, this session highlights the growing importance of metasearch as well as gives practical tips for how to best profit from this development.
Data driven decision making vs analysis paralysis
Thu, Dec 1, 2022 – 17h00 (CET)·Register now
From Revenue Culture to Data Culture - Understanding how to use data. By definition, revenue management uses data to drive decisions. But which data to use, how to process it all and how has this changed over the past two years? The Revenuemanager Summit Series are co-produced in collaboration with FunnelTV The Traveltech Channel.
Past webinar recordings
About HNtv Summit Series
HN's Summit Series aims to provide industry professionals with unique insights on current trends, developments, and best-practice in key areas such as revenue management, distribution, CRM, and the emerging new tech stack for hotels. Each episode brings together key decision-makers and influential thinkers from across the sector, as we continue to drive the conversation forward bringing people together and creating new pathways to interact and connect. Conversations during each episode aim to be highly informational, non-commercial of nature, providing at least 2 valuable audience key takeaways. Click here to see the full schedule of upcoming episodes.
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