September 2022

Leveraging Social Media in Digital Marketing

Wed, Sep 14, 2022 – 09h00 (CEST)·Register now

The ever-changing social media landscape can be an overwhelming realm to dive into. However, as search engines continue make changes to their algorithm to make search more social and personal, it is critical for hotels to not only have presence in these channels, but be active and engaging as well. This Summit Series episode dives deep into the current do's and dont's for hotels.

October 2022

Loyalty Progams: A waste of time, effort and energy?

Wed, Oct 19, 2022 – 09h00 (CEST)·Register now

Although widely used in the hotel sector, for anyone except the largest players there is little evidence that loyalty programs have very much of a positive effect. Exploring the latest development in the area, these sessions deconstruct hotel loyalty programs, highlighting the benefits and identifying the key success factors of operating a frequency/rewards or loyalty program for your guests.

November 2022

Metasearch: The antidote to OTA dependence for hotels?

Wed, Nov 23, 2022 – 09h00 (CET)·Register now

As it finally gains popularity, metasearch is being touted as a more hotel friendly and cost-effective alternative to OTA distribution. Exploring the key success factors, this session highlights the growing importance of metasearch as well as gives practical tips for how to best profit from this development.

HN World Panel Summit Series About HNtv Summit Series

HN's Summit Series aims to provide industry professionals with unique insights on current trends, developments, and best-practice in key areas such as revenue management, distribution, CRM, and the emerging new tech stack for hotels. Each episode brings together key decision-makers and influential thinkers from across the sector, as we continue to drive the conversation forward bringing people together and creating new pathways to interact and connect. Conversations during each episode aim to be highly informational, non-commercial of nature, providing at least 2 valuable audience key takeaways. Click here to see the full schedule of upcoming episodes.

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