As the hotel sector continues to move into the mainstream, becoming an essential part of every investment portfolio, a deeper understanding is required. The pandemic has outlined some of the current inequalities within the industry – namely the risk and reward balance between investors and owners – and the need for transparency and experience.

Global Real Estate Sector Head Felicity Jones along with Lionel B., Co-Founder at AGO Hotels, Robert Swade, Managing Director at Maze Hospitality and moderator Katherine Doggrell of NewDog PR discuss what the key issues are for owners when taking on a brand, the potential permanent realignment of interests, considerations when engaging a third-party manager and how contracts have evolved.