The sustainability topic has been debated in the hospitality sector for decades.Hospitality organizations' success depends on preserving the natural and cultural attractions that compel tourists to visit their destinations. We are grateful to have together a panel consisting of Ufi Ibrahim – Chief Executive Officer, Energy & Environment Alliance; Dr. Jonathon Day – Associate Professor Purdue School of Hospitality & Tourism Management and Xenia Zu Hohenlohe – Partner & Founder, Considerate Group. Please join Sam-Erik Ruttmann and Abid Butt in this very timely discussion with a continued global focus on sustainability.Video Content:----------0:00 Introduction5:53 Dr. Jonathon Day – Associate Professor Purdue School of Hospitality & Tourism Management34:26 Ufi Ibrahim – Chief Executive Officer, Energy & Environment Alliance54:33 Xenia Zu Hohenlohe – Partner & Founder, Considerate Group1:11:44 Conclusion