HOTELS Interview: Westin’s new global brand manager | hotelsmag.com

Westin is positioning itself as the hotel to stay at for wellness. In May Brian Povinelli started as global brand manager for Westin Hotels and Resorts, a brand of Starwood Hotels and Resorts Worldwide, White Plains, New York. Povinelli is leading the brand’s evolution into a hotel for wellness, whether that be physical fitness or a good meal.