Solare Rebrands Holiday Inn Kyoto to Hotel Avanshell Kyoto Offers Overseas Guests a Taste of Traditional Japan
Solare Hotels & Resorts Co., Ltd. (Head Office: Minato Ward, Tokyo; President & CEO: A. G. Virili;http://www.solarehotels.com/english/) will expand its Avanshell hotel brand by rebranding the Holiday Inn in Kyoto, the cultural capital of Japan. Kyoto is home to a number of World Heritage sites, Buddhist temples and Shinto Shrines, as well as traditional Japanese gardens and Geisha.
The Hotel Avanshell Kyoto, (formerly known as the Holiday Inn Kyoto) will be the second in the Avanshell brand, after the Hotel Avanshell Akasaka in Tokyo. Both properties are in excellent locations for exploring surrounding attractions. Avanshell Hotel Kyoto is located in a very picturesque area near the Kamogawa river, close to Ginkakuji (The Silver Pavilion) a prime location for sightseeing, shopping or business. Both Avanshell hotels provide a new type of affordable luxury, and are easily accessible to visitors from overseas, and of course Japanese tourists and businesspeople.
Solare Hotels & Resorts CEO and President A.G. Virili explains, ".Hotel Avanshell is a mid scale product fitting nicely between our Loisir full service offer and our Chisun budget lineup. Its larger than average rooms, meeting facilities and attractive food and beverage offers are pitched at international travelers, as well as families and small groups. We hope that guests who knew us as Holiday Inn Kyoto now will return to experience the revamped Hotel Avanshell Kyoto. We will be offering Avanshell brand as a franchise option as well, in order to roll out this brand in Japan."