Going Green | Sustainable Practices Take Root in Hospitality

HSMAI Marketing Review | Summer 2007

Good for the planet, good for people, good for profits— the trifecta of sustainability explains why boutique hotels to big guns are going green. And it’s not just green-washing. Forward-thinking hospitality executives are investing in maintenance makeovers, system overhauls and new green-from-the-ground-up construction. They’re choosing renewable materials and earth-friendly supplies, energy efficient technologies and management practices that...

Sustainability Sustainability Sales & Marketing

HSMAI is a global organization of sales, marketing, and revenue management professionals representing all segments of the hospitality industry. With a strong focus on education, HSMAI leads the way in identifying and communicating trends in the hospitality industry. Operating as a leading voice for both hospitality and for sales, marketing, and revenue management disciplines, HSMAI connects its members with customers.