Hotel Announcements
Rebranding28 February 2018

Villa Victor, an Ascend Hotel Collection Member

Villa Victor Hotel Joins Ascend Collection by Choice Hotels

Rebranding – 51 Rooms

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The Villa Victor hotel in St. Augustine, Fla., is the latest hotel to join the Ascend Hotel Collection by Choice Hotels International, Inc. (NYSE: CHH), one of the world's leading hotel companies. Known for inspiring individuality, the Ascend Hotel Collection is the first and largest global soft brand, featuring best-in-class unique, boutique and historic hotels and resorts with more than 200 properties open worldwide.

Located at 42 San Marco Avenue in the historic city of St. Augustine, the Villa Victor hotel gives guests a one-of-a-kind experience that connects them with the local flavor and beach culture of coastal Florida. The property is walking distance to great restaurants, shops on St. George Street, and the enchanting historic district.

The newly renovated property is 100 percent smoke-free and features 51 spacious guest rooms with upscale bathroom amenities. The Villa Victor hotel offers onsite dining that includes delicious breakfast items, such as smoothies, fresh-pressed juices and breakfast burritos. The Chiku Café & Bar also offers small plates, including sandwiches and snacks paired with local craft beer. Other amenities offered are an outdoor pool and spa, exercise facilities, free Wi-Fi throughout the property, and a business center.

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Brand

Ascend Hotel Collection

The Ascend Hotel Collection global portfolio of independent resort, historic, and boutique hotels is part of Choice Hotels, one of the world's largest leading hotel companies. Recognized as the hotel industry's first "soft-brand" concept, there are more than 300 Ascend Hotel Collection properties open and operating worldwide, including in France, the United Kingdom, Denmark, Finland, Ireland, Norway, Spain, Sweden, Turkey, Australia, Canada, Ecuador, and the Caribbean region.
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Management Company

Choice Hotels International, Inc.

Choice Hotels International, Inc. franchises approximately 6,200 hotels, representing more than 499,000 rooms, in the United States and more than 30 other countries and territories. As of December 31, 2012, 394 hotels, representing more than 31,000 rooms, were under construction, awaiting conversion or approved for development in the United States.
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Brand Owner

Choice Hotels International, Inc.

Choice Hotels International, Inc. franchises approximately 6,200 hotels, representing more than 499,000 rooms, in the United States and more than 30 other countries and territories. As of December 31, 2012, 394 hotels, representing more than 31,000 rooms, were under construction, awaiting conversion or approved for development in the United States.
more information
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