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HN World Panel

Viewpoint

How is growing third-party control over search, booking, and data reshaping how hotels build and protect guest relationships?

The balance of power has shifted. Google, Expedia, and Airbnb now dominate the booking journey, shaping what guests see, how they book, and even how they are remembered. Hotels that once "owned" the relationship are finding themselves renting access...

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Revenue Optimization
Scott Dahl by Scott Dahl
Muhammad Tanveer
Ira Vouk
Markus Muller
7 views 22 December 2025
How is growing third-party control over search, booking, and data reshaping how hotels build and protect guest relationships?
Viewpoint

Can the future of hotel reviews be completely AI-generated?

I feel that the scenario is no longer speculative. It is, if anything, the natural extension of where reputation systems are already heading. It is easy to imagine Tripadvisor, Google or any major OTA replacing the old free text box with a short seq...

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Digital Marketing in Hospitality
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Chatbots, Robotics & AI
Simone Puorto by Simone Puorto
Muhammad Tanveer
Ira Vouk
Erik Muñoz
12 views 16 December 2025
Can the future of hotel reviews be completely AI-generated?
Viewpoint

How Suppliers Are Embedding AI in Their Solution Stacks – C-Level Views

As part of a new Hospitality Net initiative developed in collaboration with Floor Bleeker, we invited C level executives from leading hospitality technology providers to share how they see AI reshaping hotel operations in the coming years. These sup...

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Information Technology
Floor Bleeker by Floor Bleeker
Stephen Burke
Ricky Daniels
Felix Undeutsch
29 views 9 December 2025
How Suppliers Are Embedding AI in Their Solution Stacks – C-Level Views
Viewpoint

Do hotels need yet another mega OTA?

Recently, Brian Chesky, the CEO of Airbnb, declared that "hotels as the future of Airbnb." The company is including more hotels on its platform, especially independent and boutique properties in urban locations and destinations with limited home-sha...

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Revenue Optimization
Max Starkov by Max Starkov
Muhammad Tanveer
Markus Muller
Ira Vouk
13 views 8 December 2025
Do hotels need yet another mega OTA?
Viewpoint

When Regulation Slows Revolution: Are Global AI Policies Creating a Two-Speed World?

As AI continues to redefine industries worldwide, we are starting to see clear differences in innovation speed driven by regional policies. In the U.S., where AI is largely left to evolve freely, progress has been explosive: new models, tools, and i...

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Information Technology
Ira Vouk by Ira Vouk
Fergus Boyd
Custódio Barreiros
Mark Fancourt
8 views 2 December 2025
When Regulation Slows Revolution: Are Global AI Policies Creating a Two-Speed World?
Viewpoint

Are Metasearch Engines Dead, or Have They Simply Become Invisible?

For years I have argued that metasearch, at least in the recognizable shape that defined the last two decades, is already dead. What we are entering is not the erasure of metasearch but its absorption into the infrastructural substrate of distributi...

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Digital Marketing in Hospitality
Simone Puorto by Simone Puorto
Muhammad Tanveer
Erik Muñoz
Markus Muller
13 views 25 November 2025
Are Metasearch Engines Dead, or Have They Simply Become Invisible?
Viewpoint

How is the shift from revenue growth to total profit optimization redefining the role of today’s revenue leader?

Rising labor, energy, and distribution costs have changed the scoreboard. A strong RevPAR no longer guarantees a healthy bottom line. Hotels can fill rooms yet still fall short if acquisition costs or channel mix erode margin. Volume without profit ...

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Revenue Optimization
Lori Kiel by Lori Kiel
Muhammad Tanveer
Ira Vouk
Mark Fancourt
18 views 18 November 2025
How is the shift from revenue growth to total profit optimization redefining the role of today’s revenue leader?
Viewpoint

Can integration hubs save the day?

In the near to mid-term, any full-service 3-4-5-star hotel will need over 100 plus APIs (application programming interface) with third-party tech applications and solutions to be able to function and meet the basic needs and wants of today’s tech-sa...

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Information Technology
Max Starkov by Max Starkov
Fergus Boyd
Adam Mogelonsky
Markus Muller
13 views 11 November 2025
Can integration hubs save the day?
Viewpoint

Escaping the Low Impact Loop: How to do Better in 2026?

A sustainability auditor recently sent me her checklist of a property: "Remove single-use soap from bathrooms. Install low-flow showerheads. Replace incandescent bulbs with LEDs. Calculate food waste. Monitor AC complaints to adjust thermostats."

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Sustainability in Hospitality
Willy Legrand by Willy Legrand
Melinda Rakai
Randy Durband
Sarah Habsburg
16 views 6 November 2025
Escaping the Low Impact Loop: How to do Better in 2026?
Viewpoint

What is your single budget focus for 2026?

The end of the year is when every GM turns strategist, shaping a budget that does more than cover costs - it sets the tone for what is ahead. Budgets are never just numbers on a spreadsheet; they are a reflection of priorities, trade-offs, and the r...

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Luxury Hotel General Managers (GMs)
Meng-Mei Maggie Chen by Meng-Mei Maggie Chen
David Salcfas
Alvaro Moreno
Firas Mneimneh
11 views 4 November 2025
What is your single budget focus for 2026?
HN World Panel HN World Panel

The HN World Panel is a thought-leadership platform where hospitality-industry leaders share insights, views, ideas and reactions on important issues and events currently affecting the hospitality business. Each panel is made up of a select group of experts, and industry leaders who, by invitation, contribute succinct commentary on viewpoints which are suggested by panel-champs.

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