Brach Paris — Photo by EVOK Hotels Collection
Brach Paris — Photo by EVOK Hotels Collection

Brach - the second Paris property from emerging French hospitality group Evôk Hotels Collection - officially opened its doors today in the 16th arrondissement (neighboring the trocadero).

Brach is Paris' new boutique style hotel by renowned designer Philippe Starck and created in an avant-garde design in the form of a huge glasshouse, pulling influences from modernist architecture of the 1930s. The 59-key property features a mix of suites with private terraces and offer prime views of the Eiffel Tower. The pièce de résistance is arguably the sports & health club inspired by the boxing clubs of the 1930s. Brach will further play host to a rooftop terrace, a restaurant serving healthy cuisine, bar and patisserie.

Brach Paris

Neighboring the Trocadero in the heart of the 16th arrondissement in Paris, Brach is a re-imagination of the hotel as a 'living space' - an immersive experience for visitors discovering the French capital as well as a new vision of neighbourhood life for the locals. Brach looks at the city with a nostalgic eye while keeping contemporary design firmly in mind. The designer and artistic Director, Philippe Starck, has created an avant-garde design in the form of a huge glasshouse inspired by the modernist architecture of the 1930s. Each of the hotel's 59-rooms and suites - some with private terraces and the best views of Paris and the Eiffel Tower. Additional highlights of Brach include the:

  • Himalayan salt cave - a rarity in the cosmopolitan capital - as part of the sports and health club, inspired by the boxing clubs of the 1930s, featuring a 22-meter sports pool, hot bath, Jacuzzi and steam room
  • Expansive rooftop terrace - an ambrosial slice of greenery in the urban landscape - featuring panoramic views over the Art Nouveau architecture of Paris including a clear view of the Eiffel Tower
  • Destination - a stone's throw away from the Trocadero site of the Palais de Chaillot, in the heart of the 16th arrondissement, Brach is the latest luxury destination for Paris devotees worldwide. The beautiful scenery of the Jardins du Trocadero, Musée de L'Homme, Palais de Chaillot and national Musée d'Art Moderne are all just a few minutes away. It will offer a new experience for both visitors discovering the French capital as well as a new vision of neighborhood life for the locals.

Brach is the latest hotel from Evok Hôtels Collection, the group that includes France's most stylish hotel concepts: 5* boutique hotel Nolinski, the Michelin-starred Restaurant du Palais Royal and Hameau de la Voliere, and three luxury ski chalets in Courchevel 1850.

Hotel website