Six Senses Tel Aviv — Photo by IHG

On the sandy shores of the Mediterranean Sea, Tel Aviv is a city of contrasts, blending vibrant nightlife and classic art, Bauhaus and skyscrapers, and heritage and innovation, the latter ranking second only to Silicon Valley in terms of its start-up ecosystem. Nowhere else, therefore, will Six Senses Tel Aviv feel more at home, with its mix of five 110-year-old preservation buildings and sophisticated LEED Platinum sustainability standards for the new tower.

The original five buildings date back to 1909 - the early days of Tel Aviv as the world now knows it -and are the best remaining heritage of the Ahuzat Bayit settlement, the first in the city. They will be joined together at the edge of Rothschild Boulevard to stretch across an entire city block between the prestigious Rothschild, Herzel, and Lilienblum Streets. Together they are considered the largest and most important preservation project in Tel Aviv.

Six Senses Tel Aviv is an exciting addition to the brand's Israel portfolio following the 2021 opening of Six Senses Shaharut, a sustainable haven set in the honeycomb dunes of the Negev Desert.

Rothschild 10 Tower

The heritage buildings define the base and roots of the modern 42-floor tower. Once complete, it will house the 10-floor, 140-key Six Senses hotel, and 55 stylish and comfortable residences, rising a further 21 floors and serviced by Six Senses.

Completing the offering will be:

  • State-of-the-art spa and wellness facilities over two floors, including a Holistic Anti-Aging Center overlooking the heritage garden.
  • Six Senses Place, a new kind of social and wellness community with dedicated space for reflection, growth, and reconnection.
  • A sky pool on the 17th floor housing a cocktail lounge with a panoramic view of the Gush Dan area.
  • A chef's restaurant, café, and bar.
  • Diverse public spaces, including the elegant lobby atrium, serve as a plaza between the preserved buildings to welcome guests into a journey through time.

Conservation and Modern Construction as One Single Effort

Overlooking Rothschild Boulevard to the North, the city of Tel Aviv to the East, the picturesque Neve Tzedek and the sea to the West, and the Jaffa Cliff to the South, Six Senses Tel Aviv has its sights on the future without forgetting the past. This ethos forms the design brief for the planned preservation works, which will be overseen by Preservation Architects Amnon Bar-Or Architects and Preservation Structural Engineer Yaron Gal.

Interiors by Orly Shrem will connect a contemporary, layered approach with an uncompromising international character as part of a timeless design that will capture the city's unique character and coast. This connection is expressed in classic and clean lines. Spaces are designed using natural materials and soft, warm colors that naturally integrate with the environment and create a homelike and elegant atmosphere.

White City

In 2003, the United Nations Educational, Scientific and Cultural Organization (UNESCO) proclaimed Tel Aviv's White City a World Cultural Heritage site as "an outstanding example of new town planning and architecture in the early 20th century". Thanks to its unique atmosphere, central garden, eclectic, fashionable, and luxurious mix of dining and shopping attractions, a wide selection of leisure and sports activities, beaches and bars, movie theatres, museums, and cultural and historical centers, it draws locals and tourists alike.

Within the White City, the expansive, tree-lined Rothschild Boulevard is known as the heart of Tel Aviv and a signature of success and well-being with many new high-end residential apartments and commercial towers.

Slated to open in late 2025, the prime location of Six Senses Tel Aviv will immerse guests into the eclectic appeal of Tel Aviv's city life, all from the comforts of their sumptuous residence or hotel suite. It will also serve as an entry point to explore many regional wonders, including Jerusalem, the Dead Sea, and the brand's second Israeli property, Six Senses Shaharut.

The deal is subject to customary regulatory approvals.

Hotel website

InterContinental Hotels Group (IHG)
Six Senses Tel Aviv
Tel Aviv-Yafo, Israel