Doris Goh has been appointed Chief Marketing Officer (CMO) at Alila Hotels And Resorts
With a career spanning 20 years, Doris joined Alila Hotels & Resorts after a nine-year tenure as Regional Director of Sales, ASEAN with the Mandarin Oriental Group. As Chief Marketing Officer, she will be tasked with driving the global marketing strategy and building an even stronger brand identity, integrating all the marketing, sales and PR functions with a particular focus on digital and social media platforms. In addition she will drive direct consumerism through sales and E-Commerce strategies, revenue opportunities and multi-branding events for all properties. Doris’ career has seen her become the first Asian woman to serve as education chairperson at the Association of Corporate Travel Executives (ACTE), awarded the ACTE President's Award in 2002 for her regional contributions. In September 2013, Hotelier India named her in their 2013 Power 100 List of the Top 100 “ Most Influential People in the Hospitality Industry”.
