Industry Update
Appointment 3 June 2017

David C. Marr

Appointed Senior VP – Global Head of Full Service Brands
At Hilton in McLean - VA, USA

David C. MarrHilton has named David C. Marr as senior vice president and global head of full service brands. He most recently served as senior vice president and a global brand leader at Starwood where he oversaw both the Tribute Portfolio and Sheraton Hotels & Resorts. Marr will report to Jim Holthouser, executive vice president of global brands, marketing and loyalty, and oversee Hilton’s full service brands including Hilton Hotels & Resorts, Curio Collection by Hilton, DoubleTree by Hilton and Tapestry Collection by Hilton. At Starwood, Marr was responsible for leading the revitalization efforts for Sheraton Hotels & Resorts, Starwood's largest and most global brand with 440 hotels. Additionally, Tribute Portfolio – a brand of independent upscale hotels – was launched in April 2015 under Marr’s leadership. Marr previously served as Starwood’s senior vice president of brand management for North America and held a number of other marketing and sales leadership roles in his 16 years with the company. Prior to his time at Starwood, Marr spent more than 12 years with Marriott International in various sales, marketing and business strategy roles.Marr is a graduate of the University of New Hampshire.


Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 17 world-class brands comprising nearly 6,000 properties with more than 954,000 rooms, in 117 countries and territories. Dedicated to fulfilling its mission to be the world’s most hospitable company, Hilton earned a spot on the 2019 World’s Best Workplaces list, and has welcomed more than 3 billion guests in its 100-year history.
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