Yasmin Keen

Yasmin joins Sofitel London Gatwick, managed and operated by the Arora Group under a franchise agreement with AccorHotels, from her recent position as General Manager at the Queens Hotel Cheltenham, where she repositioned the hotel to become a flagship MGallery by Sofitel property for AccorHotels worldwide.

With over 20 years' experience in the hotel and hospitality industry, Yasmin's previous roles include the position of Operations Manager and Director of Sales and Marketing at Pullman London St Pancras, where she helped drive the repositioning of the former Novotel hotel into the first Pullman hotel in the UK. Yasmin has also held senior sales and marketing roles at the Holiday Inn London-Camden Lock and The Principal London.