OLS Hotels & Resorts, a leading hotel management company comprised of bespoke independent and branded properties, has named Jade Hammond as its Hawai'i director of sales and marketing. In her role, Hammond will plan and implement sales and marketing strategy for OLS Hotels & Resorts' nine properties throughout the Hawaiian Islands. She also will be an integral part of the onboarding process for future Hawai'i hotel additions, contributing her energized attitude, imaginative flair and passion for curating marketing content. As a seasoned sales professional with a deep knowledge of both the market and the industry's complex distribution channels, Jade looks forward to working closely with the revenue team to deliver incremental growth to the portfolio by ensuring fast and seamless connectivity and implementing strategic agreements with new wholesale, retail and corporate accounts.
Prior to joining OLS Hotels & Resorts, Hammond was the Hawai'i senior market manager for the largest global distribution platform, Hotelbeds, where she was responsible for bringing in $130 million of revenue to Hawai'i annually. Before her time in Hawai'i, Hammond managed 11 Caribbean Islands at Tourico Holidays. She possesses unparalleled market knowledge of resort product and strategies to optimize global reach for destinations that rely heavily on tourism.
Recent Appointments at Springboard Hospitality
20 August 2018 — As the new revenue manager, Wee is responsible for developing, enhancing and leading revenue management strategies and best practices for OLS' Hawaii properties. She also focuses on rate building, connectivity and distribution.
27 July 2018 — OLS Hotels & Resorts, a leading hotel management company of 22 hotels and resorts throughout the U.S., is pleased to announce the appointment of Rob Robinson to vice president. In his new role, Robinson will oversee OLS Hotels & Resorts' Hawaii operations while working with Chief Executive Officer Ben Rafter and team to expand the company's footprint in the Hawaiian market.