Sabine Kern named Director of Sales and Marketing at The Broadwick Soho
Broadwick Soho announces management position ahead of its opening in June 2022. Sabine Kern has been named Director of Sales and Marketing
. This appointment comes at a pivotal time in the property's development and signal a commitment to creating a best-in-class team who can provide the industry expertise necessary to deliver this new hotel for London, inspired by the spirit and essence of Soho's neighbourhood.
With over 20 years of experience in luxury hospitality, Sabine started her career with Marriott Hotels before moving into traditional luxury with Raffles Hotels. As part of the opening team of St. James's Hotel & Club, Sabine had the opportunity to be involved in the design process and re-positioning a traditional members club as a luxury hotel. Following this, her experience at the iconic The Hempel could not have been more different, allowing her to learn and harness many different skills.
After her role as the Digital Marketing Agency Aro, Sabine joined the first EDITION hotel in London. A unique partnership between legendary Ian Schrager and veteran hotelier Bill Marriott, EDITION has been credited to invent 'modern luxury' for the hospitality industry.
Joining Broadwick Soho, Sabine will be instrumental in driving sales, brand positioning and revenue management along with her team, and establishing the hotel as the top choice for any client business coming to the United Kingdom.
