Industry Update
Appointment11 August 2021

Ryan Bennett

Named Chief Marketing Officer
At Vail Resorts in Broomfield - CO, USA

Ryan Bennett

Vail Resorts, Inc. (NYSE: MTN) today announced that Ryan Bennett, currently vice president of marketing, lift revenue, will be named chief marketing officer of Vail Resorts.

Bennett joined Vail Resorts in 2018 as vice president of marketing analytics before he was promoted to his current role as vice president of marketing, lift revenue. In addition to leading the Company's season pass and lift ticket businesses, Bennett has driven numerous strategic revenue and guest experience projects. Prior to joining Vail Resorts, Bennett was with Boston Consulting Group for 11 years, including four years as a partner and managing director. Bennett has a PhD in Chemical Engineering from Massachusetts Institute of Technology (MIT). A Florida native, Bennett now lives in Boulder, Colorado with his wife and three children.

Recent Appointments at Vail Resorts

Kristen Pryor - General Manager

14 January 2022 — The Hythe, a Luxury Collection Resort, Vail is pleased to announce the appointment of Kristen Pryor as General Manager of the brand-new luxury resort concept in the heart of the Rocky Mountains. A driven hospitality leader who thrives on creating unique guest experiences and delivering successful financial results, Pryor will lead The Hythe through its recent $40-million transformation, which recently debuted as Marriott International's only Luxury Collection alpine resort in North America.
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Rob Katz - Executive Chairperson

11 August 2021 — Vail Resorts, Inc. (NYSE: MTN) today announced that Rob Katz, the Company's current chief executive officer, will be appointed executive chairperson of the board and remain fully active and engaged in Vail Resorts' key strategic decisions and priorities.
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Kirsten Lynch - CEO & Board of Directors

11 August 2021 — Vail Resorts, Inc. (NYSE: MTN) today announced that Kirsten Lynch, the Company's chief marketing officer, will be appointed chief executive officer and elected to the Company's board of directors, effective November 1, 2021.
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