Industry Update
Appointment22 October 2021

Vedad Bakovic

Appointed Director of Sales & Marketing
At Rosewood Vienna, Austria

Vedad Bakovic

Vedad joins the Rosewood Vienna team with 14 years of experience in sales and marketing, including seven dedicated to luxury and lifestyle hospitality brands. As director of sales and marketing, Vedad is responsible for developing and executing innovative sales and marketing strategies for all aspects of the new hotel, tapping into his deep understanding of the local market cultivated through his experience working at several of Vienna's top properties. Most recently he served as director of sales for Hotel Imperial, a Luxury Collection Hotel, Vienna where he oversaw sales strategy and marketing content creation. Prior to this role he served as an account director focused on entertainment sales at Starwood Hotels & Resorts' global sales office in London, driving touring, film project and corporate entertainment business to Starwood across 11 of the company's brands worldwide. He began his career in the hotel industry at Le Méridien Vienna while the property was under the Starwood Hotels & Resorts brand umbrella, first assuming a front of house role and moving up throughout his nine-year tenure to serve as assistant director of sales for Starwood's three Vienna properties including Hotel Imperial Vienna, Hotel Bristol Vienna and Le Méridien Vienna. Vedad holds a Master of Business Administration in Management & Communications degree from FHWien University of Applied Sciences located in Vienna, Austria.

Rosewood Hotel Group

Rosewood Hotel Group, one of the world's leading hotel companies, encompasses four brands: ultra-luxury Rosewood Hotels & Resorts® in North America, Caribbean/Atlantic, Europe, the Middle East and Asia; contemporary deluxe New World Hotels & Resorts in China and Southeast Asia; neighbourhood lifestyle pentahotels in Europe and Asia; and KHOS™, a dynamic global business lifestyle hotel brand.
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