Madeleine Goldman has been appointed Head of Marketing for North America and the Caribbeans at VERTU Hotels and Resorts in San Diego
Madeleine Goldman (Weekley), President of Madweek Marketing, is a hospitality industry professional whose career spans two decades of executive roles in marketing, advertising, and public relations.
Since starting her work in 1996, Ms. Goldman witnessed tremendous growth in the hospitality and casino space. She spent 15 years at Caesars Entertainment (formerly Harrah's Entertainment) in Las Vegas, NV and saw it through various expansions and acquisitions. Her career with Caesars culminated in her being promoted to Corporate Director of Brand Marketing. From there, Ms. Goldman accepted the position of Executive Director of Brand Marketing at Wynn Resorts, where she became well versed in marketing high end luxury brands.
Upon relocating to Miami in late 2012, Ms. Goldman continued her career with two senior marketing roles. She became a partner in opening a Miami office of Las Vegas-based advertising and public relations firm, VIRGEN Digital Brand Marketing. In 2014, Ms. Goldman opened Madweek Marketing to service businesses interested in customized solutions for marketing, branding, and communications.
Ms. Goldman holds a BA in English (Magna Cum Laude) from Arizona State University. She proudly served on the board of directors of the South Florida Writers Association as well as on Brandeis National Committee in Florida. She recently returned to her home state of California, where she resides with her husband in San Diego.
VERTU Hotels and Resorts is a leading hospitality brand operated by LUXCOM GmbH and focused on providing guests and clients with the most unique experience. Managed by a group of seasoned senior hospitality executives, all with extensive international background in major hotel groups operations, VERTU Hotels and Resorts is seeking to brand, manage, franchise and/or affiliate properties in key destinations around the world, and to provide its visitors with an exceptional stay.
In addition, sister organisation' VERTU Hospitality Services is offering other existing brands, operating and ownership corporations, a suite of "a la carte" services to help owners and operators in their current and new projects, including development, design, space-planning, construction, FF&E, asset management, strategic marketing, sales and distribution, Food and Beverage, accounting, and information technology around the world.
