Michael McCartan named Area Vice President, Europe, the Middle East and Africa (EMEA) at IDeaS a SAS company

IDeaS Revenue Solutions, the world's leading provider of automated revenue management software and services, announced today that Michael McCartan has joined the company as area vice president for Europe, the Middle East and Africa (EMEA) effective March 2, 2023. McCartan will drive the company's growth and expansion in one of the hotel industry's most strategic regions.
McCartan spent more than 20 years as a dynamic pricing evangelist who has helped thousands of hotels, owners, and brands generate more revenue and improve profitability via the adoption of pricing automation and AI. In his hotel and travel technology career, he has held executive-level roles across a diverse set of industry segments applying pricing automation and AI in product management, business development, solution engineering, professional services, and consulting in large and well-known companies as well as early-stage start-ups.
Strategic move further amplifies unprecedented growth - McCartan has extensive experience in developing customer engagement models that bring internal operational rigor and clarity to cross-functional teams that deliver customer value and growth. This will further accelerate the growth trajectory of IDeaS and demonstrates its commitment to a best-in-class client journey.
Bringing key leadership to EMEA - McCartan is a recognized and sought-after speaker in the hotel technology space and is widely seen as an influencer in global hotel revenue management. In this role, McCartan will represent IDeaS as a thought leader and speaker at industry events while leading the EMEA sales organization in current and new markets.
