Bonnie Newman has been appointed Regional Director, Trade Sales - West USA & Western Canada at The Ritz-Carlton Yacht Collection

Bonnie joins The Ritz-Carlton Yacht Collection with extensive sales leadership experience in the luxury travel and cruise industry. She has directed sales strategies to promote revenue growth for brands such as Virtuoso, SeaDream Yacht Club and Aurora Expeditions, where she most recently served as Director of National & Key Accounts and delivered record-breaking results for the brand in North America. Her history of building partnerships and driving growth through the travel advisor community will be a strong asset in her current role, where she will bolster regional brand presence and foster strategic relationships with trade partners such as Signature Travel Network.