Daniel E. Craig

Founder, Reknown

Daniel Edward Craig (no shadow)

Daniel E. Craig is a former hotel general manager, author, and the founder of Reknown, a consultancy that provides digital marketing strategy, content development and reputation strategy to the travel, hotel and technology industries worldwide. Visit

More about Daniel E. Craig

Insights by Daniel E. Craig (89)

Is our industry lagging behind due to a lack of proper education?

Hospitality HR experts estimate there are 100,000 open IT and digital marketing positions in hospitality in North America alone. This labor shortage and lack of adequate investments jeopardize the introduction of the latest technology applications and best practices, curbs new implementations and stifles technology innovations in the industry.

So You Want to Host a Webinar

I love giving webinars. Attendees can't see me, so I can wear pajamas and drink wine. I can't see them, so I don't know when they're rolling their eyes or falling asleep. And if anyone asks a hard question, I can just mute them.

What to expect with Google's new positioning in travel?

Launched earlier in May, Google Trips puts merges flights, hotels, packages, home-rentals, car rentals, ridesharing, cruises, and experiences search in one single, übermensch ecosystem, combining the Google Trips app, Google Flights, and Google Hotels under one landing page.

Load More