Author
Author

Hala Matar Choufany

President for HVS Middle East, Africa & South Asia and Managing Partner of HVS Dubai

Hala Matar ChoufanyHala is an experienced Managing Partner and Hospitality Advisor with a demonstrated history of working in the hospitality industry. Skilled in Contract Negotiation, Feasibility Studies, Development Recommendation, Valuation, Asset Management, and Strategic Advisory; she has advised on more than 2,500 hospitality and mixed-use projects in the last 15 years across Europe, MEA and Asia. Hala has in-depth expertise in regional hotel markets and a broad exposure to international markets and maintains excellent contacts with developers, owners, operators, investment institutions and government entities. Hala speaks frequently at investment coneferences on a range of topics including asset valuation, management issues and women leadership. Hala completed Executive Education at Harvard Business School. She also holds an MBA in Finance and Strategy from IMHI (Essec- Cornell) University, Paris, France and a BA in Hospitality Management from Notre Dame University, Lebanon. Hala is fluent in English, French and Arabic. Hala is a board member of Harvard Business School club of the GCC and is a mum of three. Born in Beirut, Hala lived and worked in a number of cities across Europe, Asia and Middle East. For more information, contact Hala at [email protected]

More about Hala Matar Choufany

Insights by Hala Matar Choufany (22)

Al Arabiya Interview with Hala Matar Choufany - Impact of COVID-19 Crisis on Hospitality Industry

Hala Matar Choufany, President of HVS Middle East, Africa and South Asia, in her interview with Nadine Hani, mentioned that the tourism sector in the GCC region is expected to fully recover by 2023.Hala also added that the growth in the tourism and travel sector in the Gulf region was about 10% during the past five years, and on this basis the expectations were that the entire spending on travel and tourism in the Gulf region would have reached $ 110 billion.

Hospitality in GCC - HVS Hotel Owner and Investor Sentiment - COVID-19

With all the uncertainty that remains around the duration and outcome of this pandemic and its' prolonged impact on the hospitality industry in particular; we are pleased to share the findings of the "HVS Hotel Owner and Investor Survey".

Hotel Performance Forecast 2020-2024

The increasing concern over the post COVID-19 implications on the travel and tourism sector coupled with a challenging economic outlook for the GCC region will have a major impact on the recovery of the hotel sector.

HVS COVID-19: Traveller and Hotel Guest Sentiment Findings Middle East

The current pandemic and unprecedented difficult times have so far dramatically impacted our lifestyle, be it how we work, travel, socialize, meet and greet, connect, etc. and it is only fair to assume that these forceful effects will remodel our behavior and attitude in the midterm and potentially forever.
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