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Hala Matar Choufany

Hala Matar Choufany

Hala Matar Choufany, MRICS is the Managing Director of HVS Dubai and is responsible for the firm's valuation and consulting work in the Middle East and North Africa. Since joining HVS, she has worked on several mid and large scale mixed use developments and conducted numerous valuations, feasibility studies, operator search, strategy advice, return on investment and market studies in Europe, MENA and Asia. Hala has in-depth expertise in regional hotel markets and a broad exposure to international markets and maintains excellent contacts with developers, owners, operators, investment institutions and government entities. Hala holds an MPhil from Leeds University, U.K., an MBA in Finance and Strategy from IMHI (Essec- Cornell) University, Paris, France and a BA in Hospitality Management from Notre Dame University, Lebanon. Hala is fluent in English, French and Arabic.

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Insights by Hala Matar Choufany (15)

Dubai Under the Microscope

After the slump witnessed in 2009 and 2010, the Dubai hotel market has resumed growth in terms of occupancy and average rate under all submarkets. This can be primarily attributed to the resumption of travel from main feeder markets such as European countries, combined with the redirection of demand from neighbouring countries due to unstable political conditions.

Cairo Sharm El Sheikh Before and After

Egypt has endured dramatic political turmoil and instability over the course of the last two years. Beginning in January 2011, the Egyptian Revolution began as a campaign of non-violent civil resistance, which despite its non-violent nature, resulted in 846 dead and 6,000 injured.

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