Author
Author

Gregg Hopkins

Travel and Hospitality Technology Advisor

Gregory Hopkins

Gregg Hopkins is known as a subject matter expert on marketing, hospitality technology, guest and customer loyalty, sales strategy, and business growth development. He has served, or currently serves, as a committee member of select organizations and industry associations including the MPI Foundation Global Board of Trustees, the HFTP Executive HITEC Vendor Council, the Rosen College of Hospitality Management, and as a member of various Board of Advisors for hospitality technology organizations. He was also a co-founder of Libra OnDemand, a hospitality-specific customer relationship management (“CRM”) solution built on the Force.com platform; a company he sold to Newmarket International (now Amadeus) in 2011.

More about Gregg Hopkins

Insights by Gregg Hopkins (19)

Artificial Intelligence… Where could and should AI be adopted in our industry?

Artificial intelligence is rapidly moving from the laboratory and into business and consumer applications. The result is a fundamental shift in how software is built, and what it's capable of doing. And while we're still a way off from the artificial general intelligence portrayed in the movies, artificial narrow intelligence is a reality that's already powering some of the most successful technology businesses today, including Amazon, Facebook, Google and Apple.

The Death of Yesterday’s PMS: Embracing the New Normal

The PMS' role as the center of a hotel's technology ecosystem is coming to an end. Crucial guest data sits locked up in today's disconnected data silos, making it very difficult for hotels/brands to optimize and bank in on the 'digital guest journey'.

Load More
Advertisements