Author
Author

Dave Spector

Partner at Tambourine

Spector

Dave Spector is a Partner in Tambourine, a 34-year old marketing technology firm specializing in driving demand, revenue and direct website bookings for tourism and hospitality clients around the world. The firm has offices in Fort Lauderdale, New York City and Bogota. Prior to Tambourine, Dave was chief marketing officer for a global software company, managing an annual marketing budget of $15 million dollars across 17 countries. Earlier in his career, Dave was a founding member of two start-ups that eventually become thriving public companies whose current revenues today exceed $300 million dollars. Dave lives in Delray Beach with his wife and daughter who constantly remind him that he knows very little about anything!

More about Dave Spector

Insights by Dave Spector (32)

How One Resort Creatively Filled Rooms Off-Peak

Each week we share one impactful hotel marketing tactic that you can implement immediately to drive more conversions and more revenue.

Stop Obsessing Over Fluffy Hotel Marketing Metrics

Each week we share one impactful hotel marketing tactic that you can implement immediately to drive more conversions and more revenue.

The 5 pivotal steps to finding the right Social Media Influencer for your property

For hotel marketers, it's become an all-too-common e-mail: A self-dubbed social media "influencer" is planning to be in your town and wants a free stay at your hotel, in exchange for some dazzling Instagram posts.

Hotels Talk On Social Media…but Are They Actually Listening?

Each week we share one impactful hotel marketing tactic that you can implement immediately to drive more conversions and more revenue.

5 Examples of Hotel Website Innovation

Online Travel Agencies (OTAs) like Booking.com and Expedia are taking ever bigger bites out of hotel profits. As of last year, they captured 39% of the US online digital booking market. Phocuswright forecasts that trend to continue, reaching 41% of market share by 2020.
Load More
Advertisements