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Alex Shashou

President & co-founder of ALICE

Alex Shashou

Alexander Shashou is the co-founder and President of ALICE, the hospitality industry's first fully integrated operations platform, uniting back of house service optimization with front of house guest experience management and messaging. ALICE’s technology suite brings together the hotel front desk, concierge, housekeeping, and maintenance teams, and connects hotel guests to their hotel with a mobile app and SMS. With his ALICE co-founders, Justin Effron and Dmitry Koltunov, Mr. Shashou has taken the company through three rounds of funding, raising $13M, and built a global client base in the hospitality and luxury residential sectors. Mr. Shashou received his Bachelor's Degree from the University of Pennsylvania, Wharton Business School with a dual concentration in Finance and Operations and Information Management. After graduation, he took a position with Goldman Sachs in the Equity Sales division in New York, leaving in Sept 2013 to pursue ALICE full-time. Born in London, Mr. Shashou grew up in the hospitality industry, with his family operating 90 hotels in the UK across three hotel chains.

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Insights by Alex Shashou (28)

New Research Finds a Majority of Hotel Guests Rank Unfriendly Staff as Most Frustrating Part of Their Stay | by Alexander Shashou

ALICE, the hotel operations platform that empowers operational excellence and meaningful guest experiences, released new research uncovering what factors influence hotel satisfaction and found that almost two-thirds of guests (62 percent) with complaints said unfriendly staff are the most frustrating part of their stay.

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