Author
Author

Michael McCartan

SaaS & Travel Tech Business Leader & Advisor

Michael  McCartan

I value human interactions and experiences deeply, so it is not a surprise that early in my career I switched from engineering to travel. For the past 20 years I have combined my technical background with my passion to provide enhanced customer experiences by working with the most innovative companies in travel technology.

From my early days enabling the initial wave of OTAs to process the first online hotel bookings, designing solutions to feed meta search engines with real-time pricing at scale and launching the first integrated channel manager to revolutionising revenue management through the concept of open pricing I have experienced a tremendous amount innovation and transformation first hand.

During this time I established a reputation as an empathetic leader who has transformed businesses by developing high performance teams (in sales, customer success, product management and implementation management), driving cross functional collaboration with key departments such as HR, marketing, product management, finance etc and delivering customer service excellence. My expertise encompasses all aspects of business development and delivery. Further, my ability to represent the needs of my customers and build consensus among executive teams and stakeholders, to drive positive change has been repeatedly proven.

But I can’t stop now. The possibilities being unlocked by AI and cloud computing means that we are at the dawn of a new era where the very best of human capabilities and intentions combines with the power and speed of sophisticated machines to produce customer experiences only dreamed of a few years ago. Bring it on!

Insights by Michael McCartan (6)

Crisis Management: What Hotels Can Learn From "Friends"

"So no one told you life was gonna be this way." If you (at least, mentally) rhythmically clapped your hands four times after reading this, you're not alone. According to a Nielsen's report, in fact, the famous '90s sitcom television series, Friends, is the second most-streamed show on Netflix.

Unlocking Hotel Tech Innovation

Most of us involved in hospitality technology are aware that in 2015 McKinsey ranked our sector third last in their Digitalization Index, with only construction and agriculture keeping us off bottom place.

The rise and stumble... and rise again of the RMS

At the start of the COVID19 crisis there were calls from many respected quarters for hotels not to follow the pricing recommendations suggested by the revenue management systems (RMS) for fear that this would lead to a race to the bottom.

Bridging the Gap Between Marketing and Revenue Teams

As hoteliers throughout the industry continue to realize the importance of the revenue team's role to the success of the hotel overall, revenue management as a discipline continues to rapidly evolve.

Data Quality Vital To Total Revenue Forecasting

Total Revenue Forecasting (TRF) enables hotels to get a better picture of both rooms revenue and ancillary revenue in order to plan more strategically. This may be in terms of resourcing. For example, anticipating demand before it arrives can enable you to spend marketing money more accurately.
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