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Linchi Kwok

Associate Professor at The Collins College of Hospitality Management

Linchi Kwok Linchi Kwok is an associate professor in The Collins College of Hospitality Management at California State Polytechnic University Pomona (Cal Poly Pomona). He came to Cal Poly Pomona by way of Syracuse University and Rochester Institute of Technology. He is a blogger and publishes refereed journal articles on service operations, information technology and social media. Linchi is a recipient of The W. Bradford Wiley Memorial Best (Research) Paper of the Year Award, in addition to a few Best Paper Awards in conferences. His perspectives have been quoted in The New York Times, NBC News, Fox News, and LA Times, among other mainstream media outlets. Linchi received an M.S. degree and a Ph.D. degree in hospitality administration from Texas Tech University and an MBA degree from Syracuse University.

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Insights by Linchi Kwok (19)

What to expect with Google's new positioning in travel?

Launched earlier in May, Google Trips puts merges flights, hotels, packages, home-rentals, car rentals, ridesharing, cruises, and experiences search in one single, übermensch ecosystem, combining the Google Trips app, Google Flights, and Google Hotels under one landing page.

Is Airbnb Hotelier’s Friend or Foe?

After the recent acquisition of HotelTonight, If there were any doubt as to Airbnb's true intentions of entering the OTA space and start aggressively competing with online travel agency giants such as Booking Holdings and Expedia, they need to be laid to rest immediately.

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