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Linchi Kwok

Associate Professor at The Collins College of Hospitality Management

Linchi Kwok

Linchi Kwok is an associate professor in The Collins College of Hospitality Management at California State Polytechnic University Pomona (Cal Poly Pomona). He came to Cal Poly Pomona by way of Syracuse University and Rochester Institute of Technology. He is a blogger and publishes refereed journal articles on service operations, information technology and social media. Linchi is a recipient of The W. Bradford Wiley Memorial Best (Research) Paper of the Year Award, in addition to a few Best Paper Awards in conferences. His perspectives have been quoted in The New York Times, NBC News, Fox News, and LA Times, among other mainstream media outlets. Linchi received an M.S. degree and a Ph.D. degree in hospitality administration from Texas Tech University and an MBA degree from Syracuse University.

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Insights by Linchi Kwok (44)

Will More Hotels Get Into the Home-Sharing Business?

There is no doubt that COVID-19 has had an unprecedented impact on the travel and tourism industry. With massive layoffs and closures, many hospitality professionals have noted that they had never seen such a detrimental event to the industry in their careers.

Will COVID-19 Be a Catalyst for More Hotel Mergers and Acquisitions?

COVID-19 has put many restaurants and hotels out of business. A recent example is the permanent closure of the iconic Hilton Times Square Hotel.

Contactless Self-Services Are Here to Stay After COVID-19

The new COVID-19 cases finally showed signs of declines across the U.S., but definitely, we should still take cautionary measures to avoid another wave of infections. Now, some people have already claimed that this pandemic would forever change the travel industry.

Baby Boomers Deserve Big Attention From Businesses Too

Jill Filipovic argued in her new book - OK Boomer, Let's Talk: How My Generation Got Left Behind - that millennials have been going through tougher economic circumstances than any other generations since the Great Depression.

The 7 Ps Marketing Mix of Home-Sharing Services: Insights From Over One Million Airbnb Reviews

The 7 Ps marketing mix framework is a widely used managerial tool that helps businesses identify the principal components of a service product. The 7 P elements include Product, Promotion, Price, Place, Participant, Physical Evidence, and Process.
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