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Author Bio

Melissa Kalan

Founder of the Australian Revenue Management Association (ARMA)

Melissa Kalan founded ARMA (Australian Revenue Management Association) with a mission to make all employees revenue management ambassadors for their employer.

Her background includes revenue management positions within Qantas Airlines and The Ritz-Carlton, Hotel Company.

Articles by Melissa Kalan (1)

The 2019 Revenue Management Challenge

The end of the year may be fast approaching; however, skilled revenue managers have been reviewing the year ahead as each day rolls into system range.While it is important to reflect on and analyse the impact historical yield and marketing strategies have had on your business, ...