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Mark Fancourt

Co-Founder at TRAVHOTECH

Mark Fancourt

ark Fancourt’s impressive 30-year career in hospitality has taken him all over the world; more specifically, to 45 countries on five different continents. His journey began in his hometown of Brisbane in Queensland, Australia, where his father was involved in the tourism industry; to Griffith University, where he earned his Master of Hospitality Management — and it has most recently brought him to Las Vegas, where he co-founded Testbed.Vegas. This nonprofit organization focuses on dialogue, education and the exhibition of travel and hospitality technology in the robust Las Vegas market. Fancourt understands these concepts of dialogue and education in hospitality very well. He has held executive leadership roles with global and regional oversight at a host of prestigious companies — including MGM, Fidelio, Micros, Pan Pacific, PPHG, and operational roles with Qantas, Sheraton and Hyatt — along with independent hotels, resorts and startup tech companies

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Insights by Mark Fancourt (25)

Thoughts and recommendations for CYBER HITEC!

My top 5: 1). Session specific: As these will be online, make the sessions very specific. So not “what will be the future of hotel wireless infrastructure” but “what will WIFI 6 mean for your hotel guests and the three things you need to know”.

Is there future for a hotel-owned OTA?

Building a hotelier-owned OTA is such a hotelier's pipe dream! Expedia spent billions of dollars building its current CRS platform now being used across its portfolio(Expedia, Orbitz, Travelocity and Wotif).

Is Expedia's recovery program a genuine help for Hoteliers?

In my view, this new Expedia program is designed as a very clever additional entanglement of hoteliers to Expedia. It is just an additional length of rope that ties hotels closer to Expedia and increases their dependency on this OTA.

Hotels, COVID-19, HIPAA & Technology. What Is Hospitality’s Role In Information Gathering?

Over the last couple of weeks, the world has started to consider the reopening of commerce as countries gain a level of control over coronavirus transmission. The topic of cleaning and sanitation has been high on the list for the hospitality industry and hotel operations.

A Post-Crisis Top-3 Digital Marketing Action Plan

Ever hear of a pendulum swing? Finally, revenue managers will have to become real digital marketers, versus simply playing with past data to formulate their plans. This is an exciting, brave new world! What I would like to see is AI-generated marketing programs that look OUTSIDE of travel history, but cross reference psycho-graphics, based upon buying patterns and habits.
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