Author
Author

Jon Davis

CTO at Village Hotel Club

Jon Davis

With a career starting in the operations side of the hospitality industry, and a deep knowledge of technology, Jon quickly learned that bringing the two disciplines together could bring massive business benefit. As the current CTO at Village Hotel Club, Jon continues to change the way Hotels harnesses technology to drive efficiencies while at the same time improving the guest experience. Previous to working with Village Hotel Club Jon was MD at Kickstart Technologies who provided consultancy, guidance and project management to some of the worlds leading hospitality brands and software companies. Outside of hospitality Jon is a keen Golfer and big sports fan.

Insights by Jon Davis (6)

Is revenue management stuck in a rut?

Hoteliers who are unwilling to invest in the latest revenue management technologies are the ones “stuck in the rut.” Less than 5% of independent hoteliers have a revenue management system (RMS) in place, many branded hoteliers are stuck with their hotel chain's less than adequate RMS technology.

Should hoteliers develop in-house or outsource IT applications and solutions?

I am a firm believer that hoteliers should stay focused on their core competencies to prosper in today's complex, hyper-dynamic environment. Unfortunately, technology is not and has never been one of hotelier's core competencies.

My biggest frustration with hotel-tech when booking or staying at a hotel!

I have two big frustrations: 1) In the Booking Phase: dealing with mobile-last Hotel websites that take forever to download on mobile devices. Wake up, hoteliers, visitors to your websites quit if your website pages and booking screens are not downloading within 2.

Investing in Technology Innovation - How Much is Enough?

I don't believe that this is about Billions of dollars or even percentages of revenue. It's about a willingness to change, and unfortunately we are not very good at that. In our industry innovation or R&D does not have to be very technical and therefore does not have to be done by specialists.

Artificial Intelligence… Where could and should AI be adopted in our industry?

Even though still in the Buzz word stage, AI will play a massive role in our industry. Most will state that it will be a customer facing technology. From concierge robots who can interact with guests to chatbots and messaging.
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