Previously we discussed how a hotel is just a building, and discovered that is absolutely not the case. Now, here I am, a Technology Consultant, talking about Hotel Construction!
When adopting hotel technology, the hospitality industry is like an elephant. Interestingly it also favoured elephants in its partners as well. Same as the animal, hotels preferred to spend time with those the same as them.
Intelligent hotels are part of the future, that is for sure. The Internet Of Things (IoT) is everywhere. And I mean everywhere. That’s everywhere in more ways than one. It’s the acronym on everyone’s lips, it’s at the forefront of peoples mind whenever they discuss a technology project.
Personalization of the customer experience - from digital marketing and website experience, revenue management and pricing, CRM and loyalty marketing, and on-property guest experience - has become a buzzword at industry conferences, webinars and in the hospitality media.
High Speed Internet Access (HSIA). Seems a bit of an antiquated moniker, but that is the agreed standard term for Internet access as part of the ecosystem of hotel technology.