Federica Salvatori

Federica is a recognized expert in Revenue Management, luxury hotel openings, and strategic repositioning, bringing 20 years of expertise in hospitality. She has mastered innovative revenue and repositioning strategies through international experience with leading hotel chains and management companies, including Hilton and Highgate. A pioneer of Strategic Repositioning, she has led successful preopenings, rebranding, and repositioning projects, helping hotels achieve top-tier market positioning, attract high-spending guests, and maximize revenue streams.

A keynote speaker and lecturer, she was recognized as a Top Hospitality Voice on LinkedIn and named one of the 100 Women in Tourism to Follow Online.

Federica is the Founder of Federica Salvatori Consulting, dedicated to helping hoteliers open, relaunch, and transform their properties into market icons.