Author
Author

Vassilis Syropoulos

CEO and Head of Product - JUYO ANALYTICS

Vassilis Syropoulos

Vassilis Syropoulos is the Founder and CEO of JUYO ANALYTICS and Co-founder and Head of product at GET INTOMORE Vassilis has graduated from Ecole Hoteliere de Lausanne and has followed a master course at Cornell University. He has a 20 year experience in Hotel Revenue Management, Distribution, Pricing and Digital Marketing in senior roles in some of the largest Hotel Companies (Intercontinental hotels Group NASDAQ: IHG, Pandox Hotels, NASDAQ: PNDX-B)

These roles have been highly strategic where in the last one before founding Juyo he developed the overall Business Intelligence strategy for Pandox and implemented plans for deploying BI across hotels and other key areas. Furthermore he researched and developed Analytical and Predictive Capabilities across the organisation.

Profitability is crucial when working for a hotel owner as this has an impact on property value. So the next natural step was to Implement NET REVPAR Analytics and build predictive models to optimise Sales and Marketing Spent. This knowledge led to him founding Juyo Analytics that focuses on Commercial and Revenue Optimisation and GETINTOMORE which is the N1 Revenue Management software for meeting and events space optimisation

Insights by Vassilis Syropoulos (1)

How to manage revenue in a pent-up demand era?

1) The most important is to be realistic about what type of Demand there is out there. That means gathering data from any possible source. It can range from sophisticated areas such as forward-looking data Intelligence to simply speaking with corporate bookers.
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