EVEN™ Hotels, a new brand from IHG, meets the large and growing demand for a hotel brand to help wellness-minded travelers keep their balance on the road at a mainstream price point. An industry first, EVEN Hotels invites wellness on every journey by providing solutions for all aspects of travelers’ wellness needs. With an emphasis on four components, Eating Well, Resting Easy, Keeping Active and Accomplishing More, the brand serves as a travel partner, helping guests feel better about their experience and themselves based on the choices they are able to make. Globally, no other brand does this under one roof, at a mainstream price point. The brand launched in 2012 and is expected to be a key pillar in the IHG portfolio of preferred brands and in the long term, a key driver in market share growth in the U.S. EVEN Hotels expects to open its first properties in early 2014 and continue strategic development efforts in key markets including the Tri-state area, the Washington, D.C. area, San Francisco, Chicago, Denver, Portland, Seattle and Los Angeles.